top of page
Room Under Renovation

Home Remodeling Industry Case Study

Home Remodeling: From 0 to 50+ Page-1 Rankings

PAGE 1 KEYWORDS

0 → 50+

+5,000% Surge

LOCAL ACTIONS

1.8K+

Visits, calls & directions

ORGANIC SESSIONS

+134%

Overall traffic lift

DEEP DIVE

HOME REMODELING INDUSTRY

How We Built Local Presence from the Ground Up

A kitchen & bathroom remodeling business came to us with zero page-1 rankings. Here's how we turned that around.

⏱ Timeline: May 2019 – Present

⚠ The Situation

The client came to us in May 2019 with some online presence. They wanted to improve their local presence by increasing organic rankings and traffic to their website, and increase their clientele. At the time they signed on for our SEO services, they had 0 keywords ranking on the first page of major search engines.

🧭 Our Strategic Approach

  • Extensive Keyword Research: Identified how potential customers were searching through targeted keyword analysis.

  • On-Page & Off-Page Optimization: Designed and implemented a dedicated SEO campaign optimized around targeted terms.

  • NAP Consistency: Ensured name, address, and phone number information was correct, complete, and consistent across key directory sites, including Google My Business and Bing Local.

  • SEO Content Distribution: Developed and distributed SEO-friendly content across relevant high-value websites.

📈 Page-1 Keyword Growth Timeline

May 2019 (Baseline)

0 Keywords

First 90 Days

12 Keywords

By 12 Months

35+ Keywords

Today (50+ Page-1)

50+ Keywords

​📍 Google My Business (Last 3 Mos)

2.1K

Total Views

1.9K Search | 237 Maps

408 

Total Actions

192 Visits | 94 Directions | 122 Calls

​🔍 Google Analytics Data

+ 35.24% 

Overall Website Traffic Increase

2,120 Overall visits received

+ 40.56%

Google Organic Sessions

1,296 Organic visits received

+ 31.36%

Website Pageviews Increase

 5571 Pageviews received

Read the Case Study

Modern Architecture

Ready to Scale Your Search Traffic?

Let us show you what we can do for a Dallas Fort Worth business.

"Selph Marketing has been a major boost to our business. Reasa and her team provide excellent service and produce real results. I'm extremely happy we have them as an extension of our team. Thank you!"

​

Dustin Hulett

Hulett Insurance

bottom of page